CND Expands Leadership for CND Shellac™
June 27, 2012, Vista, CA - CND welcomes Caroline Anderson as the Director of Marketing for the CND Shellac™ brand. In her new role, Caroline will be responsible for steering the direction of the fastest growing nail brand in the beauty industry; overseeing strategic planning, brand management, product development, and advertising.
Anderson is a seasoned marketing executive with an extensive background in the beauty industry including Avon, Estée Lauder and Clinique. Most recently, she served as Global Marketing Director of L’Oreal/Redken. Caroline holds degrees in Fashion Design and Cosmetics Marketing from The Fashion Institute of Technology in New York City.
"Caroline is a strategic thinker, with a strong foundation in global planning. We’re confident that she will help take the Shellac brand to the next level," said CND Vice President of Marketing, Kim Natale. "She is a valuable addition to the CND team."
Founded in 1979 and based in Vista, CA, CND (Creative Nail Design, Inc.) is the global leader in professional nail, hand, and foot beauty. Deeply committed to advancing the nail care industry, CND devotes significant time and resources to product research and development, education, and customer support. Additionally, CND is an industry-leading advocate for the role of nail care in personal beauty and fashion. For more information about CND, please visit cnd.com.